Educational Business Website Design and Development

Project Overview

Edu-tive, a startup specialized in EdTech, approached us to design and launch a modern, responsive WordPress website using Elementor. The aim: to clearly convey their mission—supporting K–12 schools through their flagship product, Edu-tive 360 (powered by their trademarked ISQMS™), highlight key services, showcase credibility, and facilitate user engagement. The site includes sections such as Vision & Mission, Product features, Customer testimonials, and News & Events—all wrapped in a clean, professional layout.

Project Objectives

Present a compelling brand story with emphasis on education-first values and deep domain expertise.
Launch and highlight Edu-tive 360 and its value proposition: streamlining school operations through an Integrated School Quality Management System (ISQMS™).
Showcase credibility with metrics (e.g., happy clients, projects completed) and case examples of partner schools.
Provide a news and events hub featuring recent activities like Educators' Conclave, G20 GEN FORUM, and newsletters.
Make it easy for prospects to reach out, request trials, or contact for services.

Our Challenges

Balancing educational credibility with visual appeal and modern UI/UX.
Effectively structuring complex product offerings (Edu-tive 360, ISQMS™, NEP 2020 alignment) for clarity.
Highlighting diverse content types: stats, school case stories, news, and event updates—without overwhelming users.
Ensuring reliable navigation between sections like About, Products, Customers, Resources, and Contact.

Process and Implementation

1. Discovery and Planning

Client Consultation: Aligned on vision for an “education-first” brand identity backed by technology insight.
Market Analysis: Reviewed EdTech competitors and benchmarked content presentation for credibility and clarity.
Information Architecture: SMapped a site layout emphasizing mission, product, credibility, and lead generation.

2. Design Phase

Figma Wireframes: Created hero banners, mission section, metrics carousel, product features, client testimonials, news ticker, and call-to-action layouts.
UX/UI Strategy: Ensured clear visual hierarchy, prominent CTAs (e.g., “Free Trial,” “Contact Us”), and responsive navigation across devices.
Client Revisions: Incorporated feedback on tone, section order, and content emphasis.

3. Development Phase

Custom WordPress + Elementor Setup: Built each section as custom blocks using Elementor for flexibility and easy future editing.
Product & Metrics Presentation: Designed visually appealing “Trusted by 5,000+” stats and product benefit grids.
Client Stories & Logos: Embedded partner school quotes and scenarios (e.g., Stepping Stones High School, AJPS, etc.)
News & Events Integration: Created dynamic news listing and upcoming events sections.
Contact & Trial CTAs: Added “Start Free Trial” banners and contact forms for lead capture.

4. Optimization & Quality Assurance

5. Launch and Post-Launch Support

Key Features Implemented

Clear product storytelling for Edu-tive 360 with benefits and alignment to NEP 2020.
Real-time metrics: client satisfaction, projects completed, etc.
Customer storytelling using quotes from partner K–12 schools.
Dynamic news and events section to engage visitors.
Prominent CTAs like “Start Free Trial” and contact options for lead capture.

Services Provided

Website Design and Development

Project Industry

EdTech / K–12 Technology Services

Project Duration

30 Days

Website URL

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Final Results

Stronger Digital Presence

Delivered a polished, values-driven website that reflects Edu-tive’s brand identity and mission.

Clear Product Storytelling

Presented Edu-tive 360 and ISQMS™ in a way that highlights benefits and aligns with NEP 2020.

Enhanced Credibility

Showcased real client stories, testimonials, and metrics to build trust with schools and educators.

Improved Engagement

Added dynamic news, events, and call-to-action sections to drive interaction and inquiries.

Unique Web Visits Per Month

0 +

Increased Engagement Across All Platforms

0 %

“We are very impressed with the outcome of our new website. The GrewDev team understood our vision, showcased our product and mission effectively, and delivered a platform that is both professional and easy to manage. Their attention to detail, timely communication, and technical expertise made the entire process smooth and efficient. We truly appreciate their dedication and highly recommend their services.”

— Edu-tive Team

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